Tom 'Bald Dog' Varjan – Medium

Tom 'Bald Dog' Varjan

Tom 'Bald Dog' Varjan

Are You Growing Your Boutique IT Service Firm For Show or Dough?

Or are you building it for size or profit?

4 min readNov 2, 2021

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Tom 'Bald Dog' Varjan

8 Leadership Principles Boutique IT Service Firms Can Learn From The Military

In the movie Gladiator, there is a scene when the Barbarian Horde is first introduced to the audience of the Colosseum, and Maximus asks…

18 min readAug 16, 2021

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Tom 'Bald Dog' Varjan

8 Types of Marketing Traps Boutique IT Service Firms Can Fall Into

What do you know about statues of famous soldiers on horseback?

16 min readJul 26, 2021

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Tom 'Bald Dog' Varjan

How To Identify Sales Funnel Problems

If you ever decide to busy yourself in the majestic art of making sausages in the artisan way, you have two ways to proceed.

8 min readMay 24, 2021

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Sales funnel from the seller’s perspective

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Tom 'Bald Dog' Varjan

What Do Perfect Clients Expect Of Boutique IT Service Firms?

Did you know that in Great Britain, it’s perfectly legal for men to pee on publicly parked cars as long as they aim at one of the rear…

11 min readApr 1, 2021

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Tom 'Bald Dog' Varjan

11 Buyer Warning Signs Premium IT Service Firms Should Watch Out For — Part 2

The year was around 258. Denis was the bishop of Paris, and he was highly successful at converting pagans to Christianity.

17 min readFeb 18, 2021

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11 Buyer Warning Signs Premium IT Service Firms Should Watch Out For — Part 2

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Tom 'Bald Dog' Varjan

Four Types Of Content For Boutique IT Service Firms

On 22 March 2002, a joint FBI-CIA task force raided Al-Qaeda leader, Abu Zubaydah’s compound and after a fierce gunfight and suffering…

7 min readFeb 9, 2021

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Information-Influence Matrix

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Tom 'Bald Dog' Varjan

What Boutique IT Service Firms Can Expect Of Their Perfect Clients

In one of his training videos, AthleanX founder, Jeff Cavaliere makes an interesting comment about biceps training, “Efficiency is what…

13 min readDec 19, 2020

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What Boutique IT Service Firms Can Expect Of Their Perfect Clients

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Tom 'Bald Dog' Varjan

3 Key Criteria Of A Business Development Plan For Boutique IT Service Firms

Do you know that in Kansas it’s illegal to shoot rabbits from motorboats?

9 min readNov 3, 2020

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Tom 'Bald Dog' Varjan

Tom 'Bald Dog' Varjan

Tom helps boutique IT service firms to liberate themselves from the yoke of the dreaded feast and famine cycle and fill their books with premium clients.

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